OpenAI Expands ChatGPT Advertising to 26 New Markets
OpenAI is accelerating the global rollout of its advertising program, extending sponsored content to free and Go users across 26 additional nations. This move follows a February pilot in the United States and pushes the company’s reach to 89 countries, signaling a shift in how the platform monetizes its massive user base.

The expansion brings commercial integration to diverse regions, including Argentina, Colombia, Peru, Nigeria, South Africa, Serbia, Ukraine, Bangladesh, and Pakistan. By targeting both free-tier and Go users, OpenAI is scaling its advertising infrastructure at a rapid pace, moving well beyond its initial domestic testing phase. The aggressive growth strategy suggests that the company is prioritizing broader market penetration for its ad revenue model. With 89 countries now included, the footprint of the platform’s advertising ecosystem has more than tripled in less than a year.
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