Lucid Motors Targets French Market Expansion by 2027
Lucid Group is set to enter the French automotive market, announcing plans to launch its first three retail and service centers in the first quarter of 2027. This move serves as the initial phase of a broader strategy to establish a network of over 16 partner locations across the country by year-end.
The expansion will focus on showcasing the company’s flagship electric models, the Lucid Air and the Lucid Gravity SUV. By partnering with Emil Frey France, the manufacturer aims to provide a localized sales and service infrastructure designed to meet the expectations of premium segment buyers. Potential customers can already register for priority ordering through the company's dedicated French website.
Lawrence Hamilton, President of Europe at Lucid, highlighted the strategic importance of the French market, noting that the collaboration with Emil Frey is central to delivering a consistent ownership experience. Pierre Guignot, General Manager of the Emil Frey France Import Division, emphasized that the partnership will combine Lucid’s vehicle technology with established network expertise to support the brand's arrival in the region.
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